25 WhatsApp Message Template Examples for Business

Promotional message templates (marketing)

1. Hi {{1}} 👋 Our biggest sale of the season starts now: *30% off everything* with code {{2}}. Ends Sunday! [Shop now]
2. {{1}}, new arrivals just dropped ✨ Be the first to see them. [View collection]
3. Good news, {{1}}! {{2}} is back in stock. Only a few left. [Buy now]
4. Happy birthday, {{1}}! 🎂 Here’s a gift: {{2}} off your next order with code BDAY. [Redeem]
5. You’re invited, {{1}}! Join our free webinar “{{2}}” on {{3}}. [Reserve my seat]
6. {{1}}, price drop alert 📉 ~{{2}}~ *{{3}}* on your wishlist item. [See deal]
7. Thanks for being a VIP, {{1}}. Early access to our sale starts today. [Shop early]

Order and shipping templates (utility)

8. Hi {{1}}, thanks for your order #{{2}}! We’ll let you know when it ships.
9. Good news! Order #{{1}} has shipped 🚚 Track it here: {{2}}
10. Your order #{{1}} is out for delivery today. Please keep your phone nearby.
11. Hi {{1}}, please confirm your cash-on-delivery order #{{2}} of {{3}}. [Confirm] [Cancel]
12. Your payment of {{1}} for invoice {{2}} was received. Thank you!

Abandoned cart templates

13. Hi {{1}}, you left {{2}} in your cart 🛒 Complete your order before it sells out. [Checkout]
14. {{1}}, still thinking it over? Here’s 10% off to help you decide: {{2}}. [Complete order]

Reminder templates

15. Reminder: your appointment with {{1}} is on {{2}} at {{3}}. [Confirm] [Reschedule]
16. Hi {{1}}, your subscription renews on {{2}}. No action needed.
17. {{1}}, your class “{{2}}” starts in 1 hour. See you there!
18. Friendly reminder: invoice {{1}} of {{2}} is due on {{3}}. [Pay now]

Support and feedback templates

19. Hi {{1}}, we’ve received your request #{{2}}. An agent will reply shortly.
20. How did we do, {{1}}? Rate your experience from 1–5. [⭐ Rate us]
21. Your issue #{{1}} has been resolved. Reply here if you need anything else.

Lead and welcome templates

22. Hi {{1}}! Thanks for your interest in {{2}}. What are you looking for today? [Pricing] [Demo] [Talk to sales]
23. Welcome to {{1}} 🎉 Reply MENU any time to see how we can help.

Authentication templates

24. {{1}} is your verification code. For your security, do not share this code.
25. Your login code is {{1}}. It expires in 10 minutes.

Tips to get WhatsApp templates approved

• Choose the correct category. Promotions are marketing, even when mixed with updates.
• Don’t start or end with a variable, and give sample values.
• Avoid misleading claims, excessive emojis or prohibited content.
• Keep the tone clear and specific to your brand.
• Use WhatsApp formatting for emphasis.

Create, submit and track templates in Monarkz’s template manager, then send them as broadcasts or scheduled messages.

Build and send your templates in minutes. Start your 7-day free trial of Monarkz →

Frequently asked questions

What is a WhatsApp message template?

It is a pre-approved message format required to start conversations with customers on the WhatsApp Business API.

How long does WhatsApp template approval take?

Often minutes to a few hours, though some templates take longer to review.

Can templates include images and buttons?

Yes. Templates can have media headers, body text, a footer and call-to-action or quick-reply buttons.